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Yahoo

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WEB ANALYTICS ASSOCIATION CHAIRMAN - JIM STERNE

An interview with Jim Sterne, Chairman of the Web Analytics Association, discussing cookies, customer tracking, targeting, analytics, and the privacy issues affecting online marketing.

AUDIENCE SCIENCE CEO - JEFF HIRSCH

An exclusive interview with Jeff Hirsch, CEO of Audience Science (formerly Revenue Science), one of the largest behavioural targeting adserver companies in the world.